Mashreq Bank partners with Emirates Skywards to announce new Salaam rewards benefit powered by Points International

TORONTO, June 02, 2021 (GLOBE NEWSWIRE) — Global leader in powering loyalty commerce, Points, (TSX:PTS) (Nasdaq:PCOM) announced today that they have launched a new service with leading UAE financial institution, Mashreq, and Emirates Skywards, the award-winning loyalty programme of Emirates and flydubai, that enables Mashreq customers to exchange their Salaam points into Skywards Miles. Mashreq customers earn reward points on transactions using eligible Mashreq debit or credit cards or via other banking solutions. Now, they can easily convert these into Skywards Miles, opening up a wealth of new reward options from flight bookings with Emirates and their partner airlines, travel packages with Emirates Holidays or even dining offers, tours and attractions and more.

Kartik Taneja, Head of Payments at Mashreq, said, “Mashreq has a vision of becoming the region’s most client centric bank, giving our customers great experiences when they use their cards. Allowing customers to instantly convert Salaam points to Skywards Miles is one step in achieving that vision. It also cements the position of Salaam as the region’s leading and most progressive banking loyalty program. Our partnership with Points & Emirates Skywards comes at a critical juncture as the travel and hospitality industry is voicing optimism for demand rebound and tourism related activities are gaining momentum with Covid-19 restrictions easing off further in many parts of the world. This new proposition offers a fantastic opportunity for our customers to use Salaam points and enjoy the significant privileges that come with the Skywards Miles programme.”

The introduction of this new membership advantage bringing together two of the UAE’s most prominent loyalty programs has been enabled by the implementation of Points Exchange product.

Dr Nejib Ben Khedher, Divisional Senior Vice President Emirates Skywards, said: “We’re very pleased to partner with Mashreq Bank and Points…

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