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Chinese consumption fires on all cylinders during Qingming Festival holidays

Tourists enjoy sunbathing and kites fly in the sky at an ocean park in Rizhao, East China’s Shandong Province on Monday. The park saw visitors peak during the Qingming Festival holiday from Saturday to Monday. Photo: VCG

China’s consumption is firing on all cylinders including tourism and box office in the three-day Qingming Festival holidays to a level that is approaching, or even surpasses that of 2019, industry practitioners and companies said, as Chinese consumers rushed to unleash their spending desires after the country lifted restrictions on people movement due to successful control of the resurgence of the epidemic.

Spending sprees, such as dining, moviegoing, travel and other leisure activities erupted after the country swiftly…

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