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Always try to make a difference, says Nishant Kashikar of Tourism Australia

Nurturing the India dream…

Going forward, we are focusing on three things – to keep the India dream alive, as we truly believe that India has the potential to contribute quite significantly to the Australian economy. This market has the potential to be in the league of 1 million visitor arrivals markets and be either the No. 3 or No. 4 market for Tourism Australia. Just before COVID struck, we had the high-profile Tourism Australia Board come to India to understand the India opportunity and what are the issues and challenges we need to address. We want to keep the India dream alive, and keep investing in this market.

Secondly, we kept the lights on. We ensured that Australia is right up in the consideration set of high value travellers…

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