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‘Bringing Inter-Ministerial Synergy Should Be Top Priority’ : Sarab Jit Singh

The pandemic induced total rout of tourism has made the forthcoming IATO election the single most important in its four decades of history. Members need to keep sight of the big picture.

In the 40 odd years of IATO’s existence, this is going to be its biggest election. Never the industry was tested like this. My guess is members will vote markedly different than before. Smokescreens shouldn’t be a bigger factor this time around. Covid has surely sharpened our capacity to see through speeches and intentions.

Anyway, whoever wins must lay greatest emphasis in effectively lobbying to bring synergy amongst the different Government departments or ministries like tourism, commerce, external affairs, finance, forest & environment, etc….

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