What’s Driving India’s AR-VR Market? 

In the last one year, advanced technologies such as AI, big data, cloud, and AR/VR are helping enterprises fight the pandemic and improve productivity and operational efficiency. Enterprises have started investing, with varying degrees of caution, in these technologies in an effort to ensure business continuity. A TechSci Research report puts the spotlight on India’s AR & VR market, which it believes is expected to witness robust growth in the next 4-5 years.  

In the report titled: India Augmented Reality & Virtual Reality Market 2026, researchers see AR/VR offering new opportunities to engage customers, especially as these technologies enable no-touch product interaction. AR-VR technology has seen unprecedented growth in 2020….

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