TEHRAN – Local authorities plan to boost and facilitate medical tourism in East Azarbaijan province after the coronavirus crisis is over.
The quality of the international units of the medical centers throughout the province is to be improved, which will allow health tourism to succeed in the region, the deputy provincial tourism chief has said.
A targeted marketing and advertising plan to lure foreign medical tourists to the province would be crucial since the provincial capital of Tabriz is one of the major medical hubs of the country, Alireza Bayramzadeh announced on Sunday.
Organizing companies that are active in this field with the help of relevant agencies may also be necessary, the official added.
The developing health tourism industry is one of the most important fields of Iran’s travel sector, which is trying to prove its capabilities and capacities in attracting medical and health tourists to the country.
Many domestic experts believe that…