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Local YouTubers should be engaged to promote tourism, says State Minister

On Thursday, the Minister of State for Parliamentary Affairs Ali Muhammad Khan suggested that the top YouTubers of this country should be engaged to promote tourism in Pakistan.

According to the state minister, having the local YouTubers share what Pakistan has to offer to the world has a greater impact and there should be less reliance on international vloggers. He further added that YouTubers in the country are already earning a good amount of money and these YouTubers can further apply their skills to promote the tourism sector in Pakistan for a more global impact.

Vlogging has become a huge (major) trend in Pakistan as many YouTubers share their journeys, adventures, and even review products for people for awareness, hence becoming a…

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