Shrpa Partners With Explore Minnesota to Spark Tourism

What to know about Shrpa’s partnership with Explore Minnesota:

• Shrpa, the Rochester-based experience curator startup, has paired with Explore Minnesota and the organization’s Co-Op Marketing Partnership to reach new communities and increase tourism, “to and within Minnesota”
• The partnership was sparked by the cutting of tourism budgets and staff (ostensibly due to the COVID-19 pandemic)
• Explore Minnesota will provide discounts to local tourism bureaus when they purchase subscriptions to Shrpa
  • With the subscription, the tourism bureaus will be able to take advantage of the startup’s content platform and create multi-stop adventures that highlight the must-sees of each community

The Quote: Chris Lukenbill, Co-founder…