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WebEngage’s Solutions To Revive Travel Startups’ Engagement In Covid

More than a year into the Covid-19 pandemic, most industry segments had been pushed to the brink and a few failed to get back on the survival track. But the majority of businesses in India quickly pivoted and tweaked their operations to offset their losses and meet the requirements of the new normal. However, the travel and hospitality sector was hit the hardest during the pandemic, losing nearly three-quarters of its revenue that could amount up to INR 15 Lakh Cr.

Once among the country’s fastest-growing sectors (contributing over $247 Bn in the country’s GDP in 2018 and expected to reach $500 Bn by 2029), its revenue turned to zilch as soon as the pandemic hit India and nationwide lockdowns followed. The subsequent cancellations also affected the sector’s revenue of the previous quarters.

India was not an exception. The brunt was borne at a global level. Travel and tourism accounted for more than $9 Bn, or 10.4% of the global GDP in 2019. A year later, it was down to 5.5%, or…

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TTG to host special Agent Matters for National Travel Agent Day

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