POT at EUROPE Virtual Travel Trade Show

The Polish Tourism Organisation (POT) recently took part in a virtual event called the EUROPE Virtual Travel Trade Show. The Polish stand also presented the offering of the Warsaw Tourism Organisation and tour operators. The purpose of the show was to reignite incoming tourism from China.

At the end of April the Polish Tourism Organisation International Office in Beijing took part in the EUROPE Virtual Travel Trade Show, a virtual trade fair organised by the European Travel Commission (ETC) and co-financed with funding from the European Union. This free event, aimed at supporting the recovery of Chinese tourist arrivals in Europe, brought together 127 European exhibitors, including 27 national and 17 regional tourism organisations, and over 250 qualified representatives of Chinese travel agencies.

As many as nine organisations from Poland took part: the Polish Tourism Organisation, the Warsaw Tourism Organisation, Furnel Travel International, JAN-POL Incoming Tour Operator,…

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