20 Jul 2021by Sara Macefield
Saga Cruises has paid tribute to the strength of trade support as its newest ship, Spirit of Adventure, was named in an intimate and emotional ceremony in Portsmouth on Monday (19 July).
The ship’s godmother, Commodore Inga Kennedy, formally named Spirit of Adventure on Monday (Credit: Saga Cruises)
Speaking to TTG before the ceremony, head of trade sales Iain Powell praised the “exceptional” backing the company had received from agents over the past 15 months, pointing out that in the last three years, trade bookings had nearly tripled to 20% of the line’s business.
“Agent support for us has been unbelievable and unwavering,” he added.
Monday’s naming of the 999-passenger Spirit of Adventure coincided with the lifting of lockdown restrictions across the country, marking the first christening of a new ship at the Hampshire port.
It was also the first major ship launch at…